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Strategic Employer Branding: Brand and Image Management as a Tool of Attractiveness for Talented Capital
Strategic Employer Branding: Brand and Image Management as a Tool of Attractiveness for Talented Capital
2011
Valentina
Della
Corte
Gianluigi
Mangia
Roberto
Micera
Giuseppina
Zamparelli
Keywords:
Marketing
Capital (economics)
Employer branding
Business
Attractiveness
Correction
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