Sociography is writing on society, societal sub-divisions and societal patterns, done without first conducting the in-depth study typically required in the academic field of sociology. The term was coined by the Dutch sociologist Sebald Rudolf Steinmetz in 1913. Sociography is writing on society, societal sub-divisions and societal patterns, done without first conducting the in-depth study typically required in the academic field of sociology. The term was coined by the Dutch sociologist Sebald Rudolf Steinmetz in 1913.