Advanced product quality planning (APQP) is a framework of procedures and techniques used to develop products in industry, particularly in the automotive industry. It is similar to the concept of Design for Six Sigma (DFSS). Advanced product quality planning (APQP) is a framework of procedures and techniques used to develop products in industry, particularly in the automotive industry. It is similar to the concept of Design for Six Sigma (DFSS). According to the Automotive Industry Action Group (AIAG), the purpose of APQP is 'to produce a product quality plan which will support development of a product or service that will satisfy the customer.' It is the process employed by General Motors, Ford, Chrysler and their suppliers for their product development systems.