Samgyeopsal has become a widely popular cuisine in the Philippines since 2014. The rise of Samgyeopsal is evident worldwide as it is available in countries such as the United States, Northern, and Southern Asia. This study aimed to explore the intention to eat Samgyeopsal during the COVID-19 pandemic utilizing structural equation modeling and random forest classifier. With a total of 1014 responses collected online, the result showed that utilitarian and hedonic motivation, Korean influence, and attitude led to very high actual behavior in east Samgyeopsal in the Philippines. Moreover, subjective norm, perceived behavioral control, and intention led to significant results influencing intention to actual behavior. Lastly, the COVID-19 safety protocol showed the least significant result. This study is the first study that evaluated the intention of consumers to eat Samgyeopsal in the Philippines during the COVID-19 pandemic. The results of this study would be beneficial to Korean BBQ restaurateurs and the further development of their marketing strategies even in other countries. Finally, the model construct of this study can be extended and applied in evaluating the consumers’ eating intention toward other varieties of food or cuisines worldwide.
Hand grip strength, or widely also known as Maximum Voluntary Contraction (MVC), is an important part in physical ergonomics. The purpose of the study was to establish Filipino teenagers' hand grip strength data. In addition, another objective of the study was to investigate the causal relationships of gender, hand anthropometric, hand dominance, and high school grade on hand grip strength in Filipino teenagers by utilizing the Structural Equation Modeling (SEM) approach. A total of 100 male and 100 female students were voluntary recruited from Mapúa Senior High School students to perform MVC. SEM indicated that gender was found to have the most significant effect on the hand grip strength, followed by hand anthropometric, and hand dominance. Interestingly, hand dominance was found to be significant on hand grip strength. This study is the first study that establish the hand grip strength among Filipino teenagers and it would be very beneficial for human factor engineers, hand therapists, and even medical doctors. Finally, the proposed SEM approach could be applied and extended in analyzing the hand grip strength in other countries.